Advertising Technology

How to Make a Website in 7 Easy Steps?

Would you believe if you were told a decade ago, that a website can be built free all by yourself? But that’s a reality now and surprisingly, you don’t need without advanced coding skills or a significant budget. All thanks to free website development platforms and WordPress.

This article is all about how can you create and launch a website on your own almost for free. No matter if it is a personal blogging website, an educational site or a commercial digital storefront, our seven steps include tips on searching for free website-buidling platforms, customizing website designs, and publishing worthwhile content.

So, let’s get started!

How to Build a Website for Free of Cost?

1.   Determine Your Website Type

Types of Websites and How to Create Them

A.   Small Websites: Online Portfolios and Resumes

Examples: Online portfolios for copywriters, translators, or illustrators showcasing work, contact information, and an “about us” page.

Pages: Typically seven or fewer, often a single page.

Nature: Mostly static, requiring minimal updates.

Traffic Source: Direct URL entry or local directories like Google Maps.

Time Required: A weekend for a basic version.

Ideal Tools: Website builders like Wix, Webnode, or Strikingly.

B.   Blogs

Examples: Travel blogs, food blogs, or any platform for sharing frequent thoughts and engaging with visitors.

Pages: Dynamic, with regular content updates.

Nature: Invites interaction through comments.

Time Required: A few days to set up; ongoing time investment for regular content.

Ideal Tools: Squarespace, WordPress, or free blog makers.

C.   Business-Focused Websites

Examples: Websites integral to businesses such as food delivery services, membership programs, vacation rentals, online consulting, online stores, product comparison sites, online education platforms, and digital publications.

  • Pages: Varies greatly based on the business model and requirements.
  • Nature: Can be the main marketing channel or the business itself.
  • Time Required:

Simple Business Sites: A week using builders like Wix for standard components.

Complex Sites: At least a month using CMS like WordPress, potentially longer if hiring designers and developers.

Ideal Tools:

  • Content Websites: WordPress.
  • Online Stores: Shopify or WooCommerce.
  • Specialized Needs: Wix with its apps for rentals, restaurants, bookings, etc.

By understanding the nature of each type of website and using the right tools, you can efficiently create a site that meets your specific needs.

2.   Choose a Platform and Set Your Budget (or Consider Hiring a Professional)

Decide on a Platform and Budget for Your Website

After identifying your website type, you can better gauge the project’s scope. Here are the popular methods to build a professional website, each varying in flexibility and complexity:

Option 1: Website Builders

Features: All-in-one packages (templates, hosting, domain, email, support).

Cost: Starts at around $8/month.

Pros: Easy to use, no technical knowledge needed, includes mobile optimization.

Cons: Limited customization, less suitable for complex projects.

Option 2: Content Management Systems (CMS)

Features: Greater flexibility, access to source code, numerous plugins.

Pros: Ideal for large projects, extensive customization, multi-language support.

Cons: Requires technical knowledge, no direct support, additional costs for plugins.

Popular CMS: WordPress.

Option 3: Hiring a Professional

Cost: $100-200 per page for freelancers; agencies start around $1,500 for a small site.

Pros: Professional results, faster turnaround, less distraction from your business.

Cons: More expensive, finding the right contractor can be challenging, potential control issues.

Option 4: Coding Your Website

Pros: Unlimited possibilities, cost-friendly hosting, maximum flexibility.

Cons: Steep learning curve, time-consuming, no direct support.

Choose the method that best aligns with your budget, technical skills, and project requirements.

3.   Register Your Domain Name (Preferably a .com)

Registering a Domain Name and Setting Up Professional Email

Domain Name:

A domain name is like a website’s address such as www.mycompany.com, while web hosting is like the building where the website resides. You can register a domain through a domain registrar e.g., Namecheap or via your website builder/hosting company e.g., Wix, Dreamhost.

  1. Website Builders/Hosting Companies: Platforms like Wix, Squarespace, Dreamhost, and Bluehost often offer a free custom domain for the first year.
  2. Cost: After the first year, their renewal rates might be higher than registrars like Namecheap, but the convenience of dealing with one company can be worth it.
  3. Extensions: Opt for a .com extension unless you’re targeting a specific country, like .ca for Canada or .co.uk for the UK. Newer extensions like .me or .agency are also viable.

Getting a Professional Email Address

A professional email address using your domain name looks more credible than a free Gmail or Hotmail address. Here are some options:

  1. Website Builder/Hosting Company: Some offer email addresses at no extra cost (e.g., Webnode, Siteground).
  2. Domain Registrar: Namecheap offers email services for less than $12 per email address per year.
  3. Google Workspace: For $6 per email address per month, it offers the most features and is commonly integrated with website builders.
  4. Bonus Option: Zoho Workplace provides up to 5 email addresses absolutely at no cost, though setup may be more complex.

Once your domain and email are set up, you can focus on building your website.

4.   Plan Your Website’s Structure and Content

Creating a well-structured website is crucial, much like following a recipe when cooking. Planning helps you decide on necessary sections, suitable content, and the overall design. Here’s a concise guide to planning your website structure:

A.   Create a Mind Map

Start by brainstorming and sketching out all the ideas and elements your website will need. This can help visualize the main sections of your navigation menu.

B.   Tips for Effective Planning:

Brainstorming: Use paper and pen to jot down everything you want on the site.

Inspiration: Look at other websites for design and content ideas.

Feedback: Share your draft with trusted individuals to gain new perspectives.

Organize: Create a list (e.g., in Excel) detailing each page’s title, content type, keywords, purpose, and importance.

C.   Consider SEO

Identify keywords for each page to enhance search engine ranking.

D.   Design the Navigation Menu

Ensure the menu is logical and uses common terms like About, Contact, and Services to avoid confusion.

E.   Key Pages to Include

  • About Page: Company history and background.
  • Services/Products Page: Showcase offerings.
  • Contact Page: Include a contact form.
  • Blog: Share informative articles.
  • Events Calendar: Highlight upcoming events.
  • FAQ/Glossary: Provide helpful information for customers.

5.    Designing and Customizing Your Website

Designing and customizing your website is the exciting stage where your vision comes to life. Start by exploring the theme you’ve chosen and use the platform’s tools to tweak elements like color schemes, font styles, and page structures. Aim for a user-friendly design that aligns with your goals and engages your visitors.

A.   Classic Themes

Themes like Astra rely on PHP for structure and use the WordPress Customizer for adjustments. These themes offer extensive flexibility and customization options.

Example: The WordPress Customizer interface on the classic theme, Astra, allows for detailed adjustments to your site’s appearance.

B.   Block Themes

Examples include Tove, Suku, and Archivo. These themes enable customization of every part of your website directly from WordPress’ Site Editor, without needing to modify the theme’s code.

By using these tools, you can ensure your website design is cohesive, modern, and tailored to your specific needs.

6.   Add Content (Text, Images, and Media)

After defining your style, it’s time to add content to your new website. Focus on your visitors and customers, using clear and simple language without unnecessary jargon.

Tips for Structuring and Optimizing Content:

  1. Make it Scan-Friendly: Use titles and subtitles to help visitors quickly find relevant information.
  2. Use Short Sentences and Line Breaks: This makes your content easier to read.
  3. Bulleted Lists: They allow for quick and easy content consumption.
  4. Effective Fonts: Limit your fonts to 2-3 easy-to-read styles.
  5. Own Your Content: Clearly identify who is behind the website and use photos to build trust.

Things to Avoid:

  1. Complicated Language: Keep it simple to retain visitors.
  2. Lack of Call to Actions: Make it easy for visitors to engage with you using buttons, forms, and chat tools.

Using AI and Outsourcing tools like ChatGPT, WriteSonic, and Copy.ai can help generate content, but always customize it to fit your brand’s voice. If writing isn’t your strength, consider hiring a professional writer from a digital marketing agency. Platforms like Upwork, Fiverr, LinkedIn, and Twitter can help you find skilled copywriters. Ensure they are native speakers of the language you need.

7.   Publish and Promote Your Website

As soon as your website is live, it’s time to promote and optimize it to increase traffic and enhance the user experience.

A.   Update Your Website

Regularly update your site with new and relevant content. For example, a restaurant should quickly update its online menu when changes occur.

B.   Online Positioning with SEO

Improve your site’s search engine optimization (SEO) to attract more visitors. This involves consistent effort but pays off in increased visibility. Refer to guides on SEO-friendly website builders for more help.

C.   Web Analysis

Use tools like Google Analytics (free) to track and measure your website’s performance. Register with Google Search Console to notify Google of your site’s existence and to get indexing insights.

D.   Email Marketing

Send regular newsletters to keep in touch with your audience. This is particularly useful for online stores, small businesses, and bloggers. Consult email marketing guides for more tips.

E.   Engage on Social Platforms

Create profiles on platforms like Facebook, Instagram, TikTok, and LinkedIn to interact with your audience beyond your website. This is especially effective for visual-based professionals like illustrators, jewelers, and photographers.

What’s Next?

So, now have the clarity about how to build a website in just 7 steps without spending a lot of amount! We hope you’re now ready to get started. However, you might still feel usure of how to handle all the details. Maybe you would want to hire an expert from a top-notch website development company to be on your site and work with you. If that’s the case with you, then there’s not better option than partnering with a custom website development company, who can assist you better.

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